One of the features making The Standard a truly one of a kind venue is our on site Vendors of The Standard. Abreo (Food & Beverage), Arch Apothecary (Wedding Makeup & Hair), London Avenue Designs (Floral & Decor) and White Train Entertainment (DJ & Entertainment) make us a true “one stop shop” for all weddings and events. Each of these businesses come with our staff’s full recommendation for making your wedding or event truly unforgettable. For more information, or for a full listing of our preferred vendors see information below.


Our preferred on-site caterer. This culinary team of experts have perfected their gourmet cuisine, focusing on great local farm-to-table fresh ingredients and amazing guest experiences and innovation.


Arch is a luxury beauty boutique with locations in Chicago and Rockford, Illinois & Madison and Milwaukee, Wisconsin. With exclusive cosmetic and skincare lines at their fingertips, our expert licensed aestheticians and certified cosmetologists create the look that’s perfect for you. Relax in our welcoming atmosphere, surrounded by the warm ambiance and work of local artists. From everyday eyebrow and lash upkeep to a special makeup application and blowout before that big night out, Arch Apothecary is the one-stop-shop for your best look.


London Avenue Designs is a creative design company that was founded with the desire to bring a boutique creative experience to the Rockford area. It was created by owner, lead designer + Rockford native, Lori Eickhoff. London Avenue’s storefront offers floral design services, wedding planning, interior decor assistance, and creative consultations. They are known as one of the up and coming local floral, creative consulting and design studios in the Rockford area.


Coming from backgrounds in music, sound engineering and the entertainment industry, Olivia and Jeremy have been able to combine their individual years of experience and talents to make an incredible team. Working side by side with each client, the couple brings a fresh, unique dynamic to each event they are a part of. While they host and DJ with excellence and a high level of professionalism, the owners of White Train move beyond the norm; they progress into the larger realm of entertainment. In addition to the production and musical side of weddings, corporate events and parties, Olivia and Jeremy strive to create a stress-free day through organization, consultation and day of event coordinating. The married couple says, “We are passionate about creating unforgettable atmospheres through the energy of music, production, and hosting that fits the vibe of each event and venue.”